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Charge to Verizon

CLIENT - Verizon

Brief: Verizon wants to boost accessory sales by expanding their range of mobile and home tech accessories to change customer perception from solely wireless plans and phones to a reliable destination for all their accessory needs.

Idea: Low battery anxiety is the fear of running out of charge, which drives people to extreme measures. With 6300 Verizon stores across offering tech accessories, we launched "Charge to Verizon" campaign, offering an emergency price that unlocks when your phone's battery drops below 10%. 

CREDITS -  Copywriter: Matt Lebedev

Art Director: Madaline Nunley, Nithika Romy

AWARDS -  One Club Young Ones Bronze

MENTOR -  Raphael Hermann

Publications: 

STRATEGY, DIGITAL, OOH

Oatly Secret Subscription

PR ACTIVATION, PRODUCT INNOVATION

Heineken Naked Bottles

EXPERENTIAL, OOH

Verizon Gizmo Gallery

PR, ACTIVATION

Charge to Verizon

VISUAL IDENTITY

Google e-Conomy SEA

PR, SOCIAL MEDIA

Heineken Social Swap

BOOK DESIGN, SOCIAL GOOD

Anne Frank Little White Lies

SOCIAL MEDIA, ILLUSTRATION

OLA Instagram Ads

Work

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